Author Archives: mpspor

As spring rolls in and brands start launching bright, buzzy campaigns to capture customer attention, there’s no better time to explore the power of sweepstakes. But before you throw together a flashy giveaway and hit “post,” there’s a lot you need to consider — especially on the legal front. One of the most well-known andContinue reading “Spring Into Sweepstakes: What the McDonald’s Monopoly Game Can Teach You About Legal Promotions”