Author Archives: Kayla Sosa

Mcdonald’s tea is served. In 2012 Mcdonald’s decided to generate a hashtag on Twitter. They promoted this hashtag on its other social media platforms including their verified, Twitter, Instagram, and Facebook accounts. Mcdonald’s advertised to their customers to use the now infamous hashtag… “McDstories.” Little did Mcdonald’s know… this hashtag would turn into one ofContinue reading “McDonalds Twitter Crisis: How one hashtag went horribly wrong.”