If you’re chronically on TikTok like most of the world, then I am sure you have seen all of the drama surrounding the new brand, 4 The Mems, a brand that only offers pajamas and was created by social media influencers. The controversy and social media uproar about this brand ultimately led to the companyContinue reading “Social Media News Travels Fast & Last’s a Lifetime”
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Giving Thanks by Playing Fair: How Brands Can Build Trust with Fair and Transparent Contests
With Thanksgiving just around the corner, many brands are rolling out fun holiday contests to connect with customers. But while these promotions can be exciting, they also come with a lot of responsibility. One of the biggest risks is a lack of transparency in how winners are chosen. If participants feel like the process isContinue reading “Giving Thanks by Playing Fair: How Brands Can Build Trust with Fair and Transparent Contests”
Teaching Social Media 