The next episode of our Teaching Social Media podcast is now available. In this episode, we hear from marketing student Lauren Rightler about SnapChat and augmented reality technology.
Author Archives: Heather Carle
NEW PODCAST: Instagram’s Newest Features – Shops & Reels (Episode #3)
We are on a roll this week, publishing our next episode of the Teaching Social Media podcast. In this episode, we hear from three of my social media marketing students, and their guests about some of Instagram’s newest features to help boost sales and also brand awareness. Teaching Social Media Podcast Episode 3: Instagram ShopsContinue reading “NEW PODCAST: Instagram’s Newest Features – Shops & Reels (Episode #3)”
NEW PODCAST: Food Vlogging and launching your own cooking show (Episode #2)
We are jumping feet first into our first season of the Teaching Social Media podcast discussing specific strategies for individual social networks. We are excited to have just published Episode 2 focusing on YouTube, and specifically developing a Vlogging strategy. My student, Sophia Lawson, has excellent tips for you on how to shoot your episodes, designContinue reading “NEW PODCAST: Food Vlogging and launching your own cooking show (Episode #2)”
NEW PODCAST: Introducing our Teaching Social Media project (Episode #1)
As we dive into the Spring semester head first, my students are busy planning their ideas for future blog articles and social media campaigns. One of the options they have as part of their project is also to produce content for a podcast episode. So, to kick off our first season of the Teaching SocialContinue reading “NEW PODCAST: Introducing our Teaching Social Media project (Episode #1)”
A blog to teach social media
It seems like every semester I try to change something in my undergraduate Social Media Marketing course. Progressive tweaks each semester have dialed in the current course I teach for Coastal Carolina University in the Marketing department, but going into 2022 I want to try something that allows for a deeper focus on content creationContinue reading “A blog to teach social media”
Teaching Social Media 