For college basketball fans, March Madness is one of the most thrilling times of the year. Brands have a fantastic chance to interact with dedicated audiences as millions of people watch the action. Making use of Snapchat’s Augmented Reality (AR) technology is among the most creative methods to do this. AR has the potential toContinue reading “Using Snapchat AR to Get Fans Hyped for March Madness”
Tag Archives: AR technology
How AR is Transforming Brand Engagement on Snapchat
Explore how brands use augmented reality (AR) on Snapchat to create viral marketing campaigns. From interactive product try-ons to playful, shareable experiences, we’ll examine how AR technology enhances engagement, drives social sharing, and transforms how consumers interact with their favorite brands online.
Why is Augmented Reality taking over the marketing game.
IKEA has introduced IKEA Place, an augmented reality app that helps consumers visualize furniture in their homes, leading to better purchasing decisions. AR technology enhances customer engagement, increasing spending by 20.7% and purchase likelihood by nearly 20%. Brands, including Snapchat, should adopt AR for improved marketing and customer satisfaction.
Snapchat: Using Augmented Reality Filters & Going Viral
Brands have been using Snapchat filters with AR technology to promote their products! Read the blog to learn more!
Teaching Social Media 