Content that Generates Leads, LinkedIn Style

Social Selling and Lead Generation LinkedIn is the Largest Professional Network on social media and is intended to directly lead to business and enables users to find and share opportunities everyday. It is one of the most trust worthy sources and is an extremely effective platform and tool for lead generation. Statistically, 80% of socialContinue reading “Content that Generates Leads, LinkedIn Style”

A Beginners Guide to Instagram Analytics

Now that you have taken the step in furthering your businesses social media presence, it is time for you to start understanding your company’s analytics and insights. The best way to do that is to you make your social media a “Business Account” on Instagram. So, let’s get started.  Now that your profile has beenContinue reading “A Beginners Guide to Instagram Analytics”

How to Optimize Your Videos for YouTube Search

YouTube was created in 2005 in San Mateo, CA and has been one of the hottest social media platforms. On YouTube, users are able to post all types of different videos from educational videos, entertainment, informative, etc. Despite its popularity, YouTube is facing competitive pressure from other social networks like TikTok and Instagram Reels. AsContinue reading “How to Optimize Your Videos for YouTube Search”

Are YouTube Shorts only for Creators or also Brands?

Youtube shorts are increasingly becoming a popular form of mainstream media and it’s no secret that the platform is pushing this, so why not take advantage of the trend? As a business owner you probably strive to do everything to get your name out there on the digital landscape but with the increasing amount of platforms it becomes difficult to push your brand. Youtube has the most users across the world and its creators reach many cultures through many countries (Fig 1.2), but recently TikTok has surpassed Youtube in the amount of users it has in

YouTube – The price to sell merchandise

   When it comes to trying to sell your product or merchandise online there is no better site than YouTube. With 2.6 billion users there is no shortage of people to target on this platform. YouTube is the biggest video-based website where individuals, organizations, companies, can create content on just about anything and post itContinue reading “YouTube – The price to sell merchandise”

YouTube Shorts Are Made 4 Everyone

Did you know that the first video published on YouTube was only 19-seconds long? YouTube Shorts are the ideal format, with them being 60-seconds or less. You can use them to start trends, try a dance challenge, or implement fun ideas, among other things. Whether you want to appeal to the community or just createContinue reading “YouTube Shorts Are Made 4 Everyone”

IG Reels Are the New Big Thing!

Instagram Reels is a feature on Instagram that allows users to create short videos that are roughly 15-30 seconds long. These videos can be shot through the platform or externally and uploaded to reels. Instagram allows you to edit and add sounds and effects to the videos you create. These videos are designed to beContinue reading “IG Reels Are the New Big Thing!”

Instagram Features that Power Sales Growth

Instagram has become a tool for many companies to increase their sales and platform. Now, Instagram contains many features and tools to help companies be successful. This blog contains helpful features that can help boost any Instagram account. Storefronts The first step to getting any sales and engagement is to turn the profile into aContinue reading “Instagram Features that Power Sales Growth”

Reel Talk: 7 ways your brand can use Instagram Reels

You may be wondering what is an Instagram Reel? According to Instagram, “reels are entertaining, immersive videos where you can creatively express your brand story, educate your audience, and get discovered by people who may love your business.” These videos can be up to 90 seconds long with up to 60 second advertisements.  Why shouldContinue reading “Reel Talk: 7 ways your brand can use Instagram Reels”

Social Media Algorithms: What you Need to Know

Walking down the street, on the way to work, in the gym, grocery shopping, pumping gas, getting a coffee, and eating at a restaurant… in every one of these places it is safe to say that at least one person will be scrolling through a social media platform of some kind, consuming whatever appears onContinue reading “Social Media Algorithms: What you Need to Know”