Are You Listening? Everything You Need to Know About Social Media Listening

Social media listening is something that is being utilized more and more by companies both big and small, but it’s still not being utilized as much as it should be considering the amount of value it provides. Social listening makes the consumers voices heard and more than just your typical review, but more in conversationsContinue reading “Are You Listening? Everything You Need to Know About Social Media Listening”

Let’s BeReal – It Takes Creative Advertising Strategies to Standout

And this blog is going to help guide you to doing just that. A new social media has entered the market and companies are taking this opportunity to shift and take advantage of the tremendous growth it is already seeing to benefit them. BeReal is a social media platform that sends out one simultaneous notificationContinue reading “Let’s BeReal – It Takes Creative Advertising Strategies to Standout”

All About Crisis Management and How it Affects You

One of the most crucial components of marketing is building and maintaining a good reputation. We can see this through every action companies take… how they respond to customers, their products’ reliability and quality, their social media accounts… but nothing’s perfect. What happens when brands/companies inevitably make mistakes? What actions should they take in orderContinue reading “All About Crisis Management and How it Affects You”