Businesses are increasingly leveraging memes for social media marketing, drawing on their widespread popularity to engage audiences humorously. Wendy’s effectively used a well-known Spiderman meme to humorously compare themselves to renowned chef Gordon Ramsey, showcasing their comedic brand personality and garnering significant follower engagement. This trend is likely to grow among companies.
Category Archives: Campaigns
Love at First Bite: How Your Favorite Chains Are Celebrating Valentine’s Day
Valentine’s Day has moved beyond traditional gifts, with fast food chains creatively engaging customers through themed offerings. Brands like Chick-fil-A, Krispy Kreme, and White Castle provide heart-shaped meals and unique promotions. Customers participate by sharing their experiences on social media, enhancing connection while enjoying festive food and fun campaigns.
From Festive to Effective: How Brands Use Holidays to Engage Audiences
Brands thrive off of seasonal themes and public ordinances, maximizing market potential. Every holiday or major event is advertised in numerous ways, causing a greater desire from the limited time periods. The emotional appeal and seasonal promotional items drive consumer engagement and make purchases more significant.
Seasonal Success: Unwrapping How Top Brands Master Holiday Marketing
Holidays and public observances aren’t just moments for celebration, they’re prime opportunities for brands to connect with their audience on a deeper, more personal level. For marketers, these moments are like their golden ticket, where the right message can turn casual followers into loyal customers. But in a crowded digital space, how can brands standContinue reading “Seasonal Success: Unwrapping How Top Brands Master Holiday Marketing”
UNDERSTANDING THE RULES WHEN ENTERING IN A SWEEPSTAKE
What is a Sweepstake? A Sweepstakes is a type of giveaway where one or multiple prizes may be awarded to a winner or winners. They are the most effective type of prize promotion you can use to build brand awareness. Sweepstakes are strictly no purchase necessary to enter or win, and a purchase will notContinue reading “UNDERSTANDING THE RULES WHEN ENTERING IN A SWEEPSTAKE”
HOW TO CREATE AN IMMERSIVE ADVERTISING CAMPAIGN WITH SNAPCHAT
Statista reports that Snapchat had 347 million daily users in quarter two of 2022. However, Snapchat has 557 million active monthly users. The largest demographic age group is 18-24. Snapchat allows you to send pictures and videos to friends that disappear once viewed. Users can also post a story to their profile that is viewableContinue reading “HOW TO CREATE AN IMMERSIVE ADVERTISING CAMPAIGN WITH SNAPCHAT”
Let’s BeReal – It Takes Creative Advertising Strategies to Standout
And this blog is going to help guide you to doing just that. A new social media has entered the market and companies are taking this opportunity to shift and take advantage of the tremendous growth it is already seeing to benefit them. BeReal is a social media platform that sends out one simultaneous notificationContinue reading “Let’s BeReal – It Takes Creative Advertising Strategies to Standout”
New Balance Turned Viral TikTok Song into Sales
In June of 2021, lesser-known artists MightyBay and Number9ok released the song “574”. The title 574 comes from New Balance’s signature shoe model 574. The entire song and lyrics are about how the artists feel about the shoes and how they wear them. This song praising how stylish the 574 shoes are went viral onContinue reading “New Balance Turned Viral TikTok Song into Sales “
YouTube – The price to sell merchandise
When it comes to trying to sell your product or merchandise online there is no better site than YouTube. With 2.6 billion users there is no shortage of people to target on this platform. YouTube is the biggest video-based website where individuals, organizations, companies, can create content on just about anything and post itContinue reading “YouTube – The price to sell merchandise”
5 Steps to Create a Successful Seasonal Campaign
As Pumpkin Spice season commends and Peppermint Mocha is nearing the corner there are many ways to have your seasonal campaign be a hit! Here are 5 tricks to grab your audience’s attention and gain anticipation for seasonal festivities. 1. Timing is Everything Knowing the right time to begin running seasonal promotions is a keyContinue reading “5 Steps to Create a Successful Seasonal Campaign”
Teaching Social Media 