So what exactly is an influencer? An influencer is someone who carries some sort of authority or impact over others. Think about people who influence you in your own life such as your parents, siblings, peers, professors, co-workers, etc. There are different types of influencers including, but not limited to an industry expert, a professional,Continue reading “Pros and Cons of Engaging With Influencers of Different Reach Types”
Category Archives: Influencer Marketing
Social Media Ad Strategy: The Rise of Princess Polly: Social Media Marketing
A social media ad strategy is the practice of using social media channels to sell or promote a brand, product, or service. Whether you own a large or small business, social media advertising is essential if you want to stand out from the crowd, gain content views, and increase sales. We live in a timeContinue reading “Social Media Ad Strategy: The Rise of Princess Polly: Social Media Marketing”
Why GenZ Loves SHEIN : Social Media Marketing
SHEIN is an online fashion boutique, that focuses on B2C sales. The clothing store became wildly popular due to affordable prices. There company has categories for women, men, children, small devices, and home décor. Currently, SHEIN ships to more than 220 countries globally. The social media strategy utilized took SHEIN to the next level, tacticsContinue reading “Why GenZ Loves SHEIN : Social Media Marketing”
HOW TO USE INSTAGRAM INSIGHTS TO YOUR ADVANTAGE
Do you want to improve your Instagram account and get more followers, shares or likes? If you answered yes to that question, then this article is for you. I’m going to explain what Instagram Insights is and how you can use and understand the various metric features. Whether you’re setting up a new business orContinue reading “HOW TO USE INSTAGRAM INSIGHTS TO YOUR ADVANTAGE”
Key Ways to Make Your YouTube Vlog Successful
A vlog (short for “video blogging”) is the daily practice of capturing and sharing vlogs characteristically featuring a vlogger shooting themselves at arm’s length throughout their everyday activities. Since the early 2005’s vlogs have been more popular than ever thanks to youtube. Youtube is a video-sharing service where anyone who has an account can uploadContinue reading “Key Ways to Make Your YouTube Vlog Successful”
How Brands Use Instagram to Increase Sales
Have you ever wanted to increase sales for your business? Look no further than what’s already on your phone Instagram! With 130 million people tapping shopping links on Instagram posts each month, this is an amazing way to increase sales for your business. This blog will give you the top 5 things to do toContinue reading “How Brands Use Instagram to Increase Sales”
REEL Talk: The top 5 ways for brands to use Instagram Reels as marketing strategy
Instagram Reels is a type of content that enables users to create and share captivating videos. Reels provide a suite of editing tools that help users make interesting and fun video content. Multiple videos, filters, captions, dynamic backdrops, stickers, and other elements can be included in reels. The length of a Reel can be up toContinue reading “REEL Talk: The top 5 ways for brands to use Instagram Reels as marketing strategy”
User-Generated Content impacts 79% of people and their shopping habits
According to Stakla.com, only 13% of people say direct marketing content from a brand impacts their shopping. What is User Generated Content? User-Generated Content or UGC, has taken over digital marketing and how brands are advertising their business. User-Generated Content in short is content in the form of a video, photo, or text on socialContinue reading “User-Generated Content impacts 79% of people and their shopping habits”
Influencers Take Over Marketing
Influencer marketing has slowly taken over the world in which we live in today. From sponsored posts, account takeovers, to giving away products; it has created an enormous effect on not only growing influencers, but creating engagement between customers and brands, while overall having a large effect on sales of products. Top 8 Types ofContinue reading “Influencers Take Over Marketing”
Teaching Social Media 