How Squid Game took over Social Media Campaigns

What is Squid Game? Squid Game on Netflix took over the world in late September of 2021. The South Korean television show revolves around 456 contestants, who all have financial struggles and hardships compete for a drastic ₩45.6 billion prizes. The catch? Only 1 contestant prevails while the other 455 players are killed during theContinue reading “How Squid Game took over Social Media Campaigns”

User-Generated Content impacts 79% of people and their shopping habits

According to Stakla.com, only 13% of people say direct marketing content from a brand impacts their shopping. What is User Generated Content? User-Generated Content or UGC, has taken over digital marketing and how brands are advertising their business. User-Generated Content in short is content in the form of a video, photo, or text on socialContinue reading “User-Generated Content impacts 79% of people and their shopping habits”

How Brands use Targeting of Content to Market Toward Minors

You know that feeling when you inadvertently click on an ad not even realizing it was an ad for a company? Well, you have been subjected to targeted marketing content… What is Brand Targeting of Content? Content targeting is a way for companies and brands to deliver ads that individually are relevant to each personContinue reading “How Brands use Targeting of Content to Market Toward Minors”

Looking Deeper into Instagram Analytics

What are Instagram analytics? Instagram analytics are how you comprehend the performance of your posts and your overall your account as a whole. While Instagram measurements are individual details, Instagram analytics assist you with interpreting those details and seeing different patterns in them. Taking a look at your Instagram insights is probably the most effectiveContinue reading “Looking Deeper into Instagram Analytics”