Tag Archives: Social Media

How Brands Are Using Instagram Features to Skyrocket Sales

Instagram has transformed into a powerful sales platform with over a billion users. Brands leverage shoppable posts to enhance direct sales, while Instagram Stories foster authenticity and engagement. Influencer collaborations and user-generated content expand reach and credibility. By mastering these features, brands can significantly boost connections and sales, making Instagram essential in a competitive market.

From Festive to Effective: How Brands Use Holidays to Engage Audiences

Brands thrive off of seasonal themes and public ordinances, maximizing market potential. Every holiday or major event is advertised in numerous ways, causing a greater desire from the limited time periods. The emotional appeal and seasonal promotional items drive consumer engagement and make purchases more significant.

Chipotle’s Guac Dance: A Masterclass in User-Generated Content (UGC) Campaigns

In a fast-paced world of social media marketing, user-generated content (UGC) has become one of if not the most powerful tools that brands are now using to engage their audience in to boost followers and sales. In 2019, Chipotle, the popular fast-casual restaurant chain known for its Mexican cuisine, launched the “Guac Dance” Challenge. ThisContinue reading “Chipotle’s Guac Dance: A Masterclass in User-Generated Content (UGC) Campaigns”

How to Succeed Through Social Media Ads

Social Media Advertising enables business owners to target individuals who are not already following the account that they want to be advertised. It can also come about organically by generating followers on your account, joining conversations, or sharing your content to attract more followers/engagement. The key success to social media advertising is to create contentContinue reading “How to Succeed Through Social Media Ads”

“HATERS GONNA HATE”: TIPS TO MODERATE SOCIAL MEDIA COMMENTS

Social media is filled with millions of people all looking forward to freely sharing their opinions on all social media platforms. As social media grows, so does the amount of people looking to say and post negative things. Whether it is towards your brand, looks, interests, or a product, people will always have something negativeContinue reading ““HATERS GONNA HATE”: TIPS TO MODERATE SOCIAL MEDIA COMMENTS”

Legal Contest: What Needs To Be Understood To Have a Legal Promotion.

So you want to run a contest or sweepstake on social media? Pretty much all brands that you know do some sort of contest via their social media channels but the most important question to ask is how do they go about it? Something to take into consideration is what can turn a sweepstake orContinue reading “Legal Contest: What Needs To Be Understood To Have a Legal Promotion.”

Marketing with Your Privacy

Data privacy is the handling of sensitive personal data or information. Data privacy is important because it keeps data out of the wrong hands. The ways companies have chose to market their product, companies, and services has changed in many ways over the years. Some of you might remember when ads would show up onContinue reading “Marketing with Your Privacy”

How Your Favorite Creators Make Money Through Social Media

A creator fund is an official fund established by a platform to pay creators for the content they create on the app. Instagram, Facebook, TikTok, Pinterest and Twitter all have created different programs that fit their network and their creators. Here is everything you need to know about how you are helping your favorite creatorsContinue reading “How Your Favorite Creators Make Money Through Social Media”