What is Squid Game? Squid Game on Netflix took over the world in late September of 2021. The South Korean television show revolves around 456 contestants, who all have financial struggles and hardships compete for a drastic ₩45.6 billion prizes. The catch? Only 1 contestant prevails while the other 455 players are killed during theContinue reading “How Squid Game took over Social Media Campaigns”
Tag Archives: Social Media
User-Generated Content impacts 79% of people and their shopping habits
According to Stakla.com, only 13% of people say direct marketing content from a brand impacts their shopping. What is User Generated Content? User-Generated Content or UGC, has taken over digital marketing and how brands are advertising their business. User-Generated Content in short is content in the form of a video, photo, or text on socialContinue reading “User-Generated Content impacts 79% of people and their shopping habits”
The Great Hack
How over 50 million Americans had their data stolen without their permission. I’m willing to bet that you have at least heard of “The Great Hack“. The great hack started back in the 2010’s when Facebook users’ data was collected by a British company, Cambridge Analytica. This company collected personal data belonging to millions ofContinue reading “The Great Hack”
How Brands use Targeting of Content to Market Toward Minors
You know that feeling when you inadvertently click on an ad not even realizing it was an ad for a company? Well, you have been subjected to targeted marketing content… What is Brand Targeting of Content? Content targeting is a way for companies and brands to deliver ads that individually are relevant to each personContinue reading “How Brands use Targeting of Content to Market Toward Minors”
Social media policies, are they legit?
When starting a new job or opening a new social media account, everyone skips the fine print at the bottom on the page. Right? Well if you are one of the people that skips the tiny print, you might want to think again before agreeing to anything. What is a Social Media Policy? A socialContinue reading “Social media policies, are they legit?”
Algorithms that Encourage User Behavior discussed in “The Social Dilemma”
Many people live out their lives, effortlessly scrolling through social media sites, gaming apps, and the internet without ever questioning the technology they are using and how it is affecting them. In the Netflix documentary, “The Social Dilemma,” these algorithms and mass data collecting tools are brought into light by former employees of major companiesContinue reading “Algorithms that Encourage User Behavior discussed in “The Social Dilemma””
Teaching Social Media 