TikTok was launched in 2018 when the Chinese app, Douyin, bought out its rival, Musical.ly, and combined the two. Since the relaunch, TikTok has become one of the most popular social media apps in the world, seeing over 3.5 billion downloads. It is now available in more than 150 markets and in over 35 languages.Continue reading “Is It Worth It? The Truth Behind the TikTok Creator Fund”
Tag Archives: Social Media
3 Ways To Use Instagram Like An Influencer
Have you ever wondered how influencers take over Instagram? Instagram is one of the biggest growing social media platforms with 2 billion active users as of 2021 and is predicted to reach 2.5 billion by the beginning of next year. Instagram is a known platform for people to share photos and memories of their life.Continue reading “3 Ways To Use Instagram Like An Influencer”
A Beginners Guide to Instagram Analytics
Now that you have taken the step in furthering your businesses social media presence, it is time for you to start understanding your company’s analytics and insights. The best way to do that is to you make your social media a “Business Account” on Instagram. So, let’s get started. Now that your profile has beenContinue reading “A Beginners Guide to Instagram Analytics”
Getting Started with your Instagram Ad Strategy
Advertising on Instagram and other social media platforms is one of the most popular marketing strategies for any business. Businesses advertise their products on social media to spread awareness, and they utilize paid, owned, and earned media as a means to do so. Owned by Facebook and launched in 2010, Instagram has over 1.44 billionContinue reading “Getting Started with your Instagram Ad Strategy”
Let’s BeReal – It Takes Creative Advertising Strategies to Standout
And this blog is going to help guide you to doing just that. A new social media has entered the market and companies are taking this opportunity to shift and take advantage of the tremendous growth it is already seeing to benefit them. BeReal is a social media platform that sends out one simultaneous notificationContinue reading “Let’s BeReal – It Takes Creative Advertising Strategies to Standout”
Utilizing Instagram Ad Features: How & Why
Instagram advertisements have been responsible for more than a billion user actions since the social media network started to provide advertising in 2015. And only last year, it more than quadrupled to 500,000 advertisers in just six months. Instagram advertising are ubiquitous across the app, including in users’ feeds, Stories, Explore, and other areas, similarContinue reading “Utilizing Instagram Ad Features: How & Why”
New Balance Turned Viral TikTok Song into Sales
In June of 2021, lesser-known artists MightyBay and Number9ok released the song “574”. The title 574 comes from New Balance’s signature shoe model 574. The entire song and lyrics are about how the artists feel about the shoes and how they wear them. This song praising how stylish the 574 shoes are went viral onContinue reading “New Balance Turned Viral TikTok Song into Sales “
Marketing Strategies: Tips and Tricks for Businesses on LinkedIn
Socially, LinkedIn is known as a useful site for employees to find new jobs and connect with other professionals, but it can be just as beneficial for the businesses. From creating connections with potential employees to posting job openings and company news, businesses can create an entire community and generate a professional reputation through theirContinue reading “Marketing Strategies: Tips and Tricks for Businesses on LinkedIn”
YouTube Shorts Are Made 4 Everyone
Did you know that the first video published on YouTube was only 19-seconds long? YouTube Shorts are the ideal format, with them being 60-seconds or less. You can use them to start trends, try a dance challenge, or implement fun ideas, among other things. Whether you want to appeal to the community or just createContinue reading “YouTube Shorts Are Made 4 Everyone”
IG Reels Are the New Big Thing!
Instagram Reels is a feature on Instagram that allows users to create short videos that are roughly 15-30 seconds long. These videos can be shot through the platform or externally and uploaded to reels. Instagram allows you to edit and add sounds and effects to the videos you create. These videos are designed to beContinue reading “IG Reels Are the New Big Thing!”
Teaching Social Media 