Instagram Reels is a type of content that enables users to create and share captivating videos. Reels provide a suite of editing tools that help users make interesting and fun video content. Multiple videos, filters, captions, dynamic backdrops, stickers, and other elements can be included in reels. The length of a Reel can be up toContinue reading “REEL Talk: The top 5 ways for brands to use Instagram Reels as marketing strategy”
Category Archives: Advertising
How Brands use Instagram Reels in Social Media
What are Instagram Reels? Is it just a knockoff version of TikTok trying to keep Instagram relevant? Yes and no. While Instagram Reels and TikTok are similar because of their edits/filters and short video lengths, they have very different applications to increase followers, views, and activity on your brands page. Some key differences TikTok isContinue reading “How Brands use Instagram Reels in Social Media”
Pinterest, connecting to you as fast as a simple refresh!
Pinterest isn’t just a platform for the creative minds it’s a platform for everybody. Using Pinterest and creating boards for anything makes you an active user, even using the search bar. Pinterest is a social media platform that encourages flow of the imagination, allowing users to search for anything imaginable and create boards with imagesContinue reading “Pinterest, connecting to you as fast as a simple refresh!”
How Squid Game took over Social Media Campaigns
What is Squid Game? Squid Game on Netflix took over the world in late September of 2021. The South Korean television show revolves around 456 contestants, who all have financial struggles and hardships compete for a drastic ₩45.6 billion prizes. The catch? Only 1 contestant prevails while the other 455 players are killed during theContinue reading “How Squid Game took over Social Media Campaigns”
Top 5 Brands Capitalizing on Holiday Sales
Why are holiday campaigns important? The Holidays are always seen as the best time of the year, and it’s only getting better for business. Sales and specifically online sales have been skyrocketing in the last 15 years primarily during the holidays. For this reason, companies have been adapting and creating their strategy around holiday campaignsContinue reading “Top 5 Brands Capitalizing on Holiday Sales”
Why Does Santa Claus Drink So Much Coca-Cola?
A brief history and analysis of the history and relationship between Coca-Cola and Santa Claus
How Brands use Targeting of Content to Market Toward Minors
You know that feeling when you inadvertently click on an ad not even realizing it was an ad for a company? Well, you have been subjected to targeted marketing content… What is Brand Targeting of Content? Content targeting is a way for companies and brands to deliver ads that individually are relevant to each personContinue reading “How Brands use Targeting of Content to Market Toward Minors”
How important are legal issues in contests/sweepstakes?
In researching contests and sweepstakes to analyze, I came across several different brands that disclosed the legal issues correctly but also came across some that did not. In this blog, I will be reviewing the do’s and don’t’s of a contest/sweepstakes. When it comes to legal issues revolving around contests/sweepstakes, it is something you definitelyContinue reading “How important are legal issues in contests/sweepstakes?”
Do YouTube Playlists Make or Break a Page?
Isn’t it always better when things are organized and easy to find? Why spend 20 minutes scrolling through thousands of Youtube videos searching for the content you want when the playlist feature can help you find it in 1 minute? That’s right, the playlist feature on Youtube is the best tool to use when itContinue reading “Do YouTube Playlists Make or Break a Page?”
If You Were A Pet This Holiday Season…
What would you hope to find under the tree? A squeaky Rudolph? A rubber snowman? Or maybe even a box of treats!? If you love your dog as much as I love mine, you made sure to wrap up some presents for your furry one this holiday season (despite how many you may have alreadyContinue reading “If You Were A Pet This Holiday Season…”
Teaching Social Media 